Zellio AI is an AI-powered customer support and engagement platform for e-commerce businesses. Automate omnichannel support across WhatsApp, Instagram, Messenger, Email, and more — with deep Shopify and WooCommerce integrations. View our privacy policy.

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Effective May 24, 2026 · v3.2

Your data, in plain English.

We've kept this short. The full policy fits in 11 sections — no dark patterns, no buried clauses. Scroll, or jump straight to the section you need from the table of contents.

At a glance
We sell your dataNever.
PII trains a global modelNever.
Workspace data is isolatedAlways.
Data residencyEU · KSA · US
EncryptionAES-256 · TLS 1.3
Right to deleteWithin 30 days

Contents

Version3.2
EffectiveMay 24, 2026
Last reviewApr 2026
  • 01 · Who we are
  • 02 · What we collect
  • 03 · Why we collect it
  • 04 · How AI uses it
  • 05 · Sharing & subprocessors
  • 06 · Where it lives
  • 07 · How long we keep it
  • 08 · Your rights (GDPR + PDPL)
  • 09 · Children
  • 10 · Updates to this policy
  • 11 · Contact our DPO
01Who we are

Const Solutions FZ-LLC, operating as Zellio AI.

This Privacy Policy explains how Const Solutions FZ-LLC ("Zellio", "we", "us") collects, uses, stores and shares personal data when you use the Zellio platform, including the customer support, social, and ops surfaces.

We are registered in DIFC, Dubai (UAE) and in the Kingdom of Saudi Arabia, and Zellio is designed to align with GDPR (EU), KSA PDPL, UAE Data Protection Law, and US state privacy principles.

Where to find us

DIFC Innovation One, Level 4, Sheikh Zayed Road, Dubai · privacy@zellio.ai

02What we collect

The minimum required to run a useful product.

We collect three categories of data:

  • Account data — name, email, role, workspace, billing details. Provided directly by you.
  • Customer conversation data — messages, attachments, channel IDs (WhatsApp number, IG handle, etc.) for customers your store communicates with through Zellio. You are the controller; we are the processor.
  • Usage telemetry — page views, feature interactions, error logs. Aggregated and pseudonymized for product analytics.

What we do not collect

  • Customer payment card numbers (handled by Stripe / Tap directly)
  • Browsing history outside the Zellio app
  • Microphone / camera / location of your team members
03Why we collect it

Legal bases for processing.

Contract
To provide the platform you signed up for.
Legitimate interest
Product analytics, security monitoring, fraud prevention.
Consent
Optional cookies, marketing emails. Revocable at any time.
Legal obligation
Compliance with tax, fraud and security disclosure laws.
04How AI uses your data

The honest answer on training.

We do not train global foundation models on your conversations. Period. Our Zee agents use a combination of pre-trained foundation models (we work with Anthropic and OpenAI under enterprise no-training agreements) and per-tenant retrieval-augmented generation (RAG).

The RAG index for your workspace contains your knowledge base, your products, your past conversations — and it is queryable only by your workspace's agents. It is not shared, not pooled, not fine-tuned into a multi-tenant model.

Promise on training

If we ever want to train a shared model that benefits from your data, we will ask you, in writing, with an explicit opt-in toggle. Today, that toggle is off by default for every customer and has never been on.

05Sharing & subprocessors

Third parties we depend on.

To run the platform we use a small list of subprocessors — vetted, contractually bound, and audited. The full, current list (with role, region, and DPA links) lives at /subprocessors.

We notify customers within 30 days of any change. Enterprise customers can subscribe to the change feed.

06Where your data lives

Region-pinned, never crossed.

At workspace creation you pick one of three regions:

  • EU · Frankfurt — eu-central-1 · GDPR · most EU customers
  • KSA · Riyadh — me-south-1 · PDPL · most MENA customers
  • US · Virginia — us-east-1 · US customers and cross-Atlantic teams

Your data — including backups, queue state, and per-tenant ML embeddings — stays in your region. Cross-region requests are blocked at policy level.

07How long we keep it

Default retention windows.

Data categoryDefault retentionConfigurable?
Conversation transcripts3 years from last activityYes · per workspace
Customer profiles5 yearsYes
Backups35 days rollingSystem default
Audit logs7 years (Enterprise)System default
Telemetry13 monthsAnonymized after 6mo

On account closure, all customer-controller data is purged within 30 days. Backups expire on the standard rolling schedule.

08Your rights

GDPR, PDPL and CCPA, in plain steps.

You can ask us to:

  • Access — get a copy of personal data we hold
  • Correct — fix anything inaccurate
  • Delete — erase it, see deletion process →
  • Restrict — pause processing for a defined scope
  • Port — export in a machine-readable format (JSON or CSV)
  • Object — stop processing where we rely on legitimate interest

Email privacy@zellio.ai or use the self-service tool in your workspace settings. We respond within 7 days; complete the request within 30.

09Children

Not for under-16s.

Zellio is a B2B platform sold to merchants. It is not directed at children and we do not knowingly collect data from anyone under 16. If we learn we have, we delete it.

10Updates

How we handle policy changes.

Material changes (new categories of data, new subprocessor, new retention window) trigger a 30-day in-product notice before they take effect. Minor wording fixes are version-bumped and listed in the changelog at the foot of this page.

11Contact our DPO

A human, not a webform.

Our Data Protection Officer is Layla Mahmoud. She responds to every inbound, in English or Arabic, within 5 business days.

Email
dpo@zellio.ai
Post
Const Solutions FZ-LLC · DIFC Innovation One · Level 4 · Dubai
EU Representative
VeraSafe Ireland Ltd · Unit 3D North Point, Dublin
Need the long version?

Security documentation, DPA template, subprocessor list — direct downloads in the Trust Center.

Open Trust Center
Zellio AI

The AI commerce platform for brands that sell everywhere. Built in MENA.

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